KFC TAIWAN
KFC, originally Kentucky Fried Chicken, is a chain of fast food restaurants based in Louisville, Kentucky. KFC has been a wholly owned subsidiary of Yum! Brands since 2002.
The company was founded as Kentucky Fried Chicken by Colonel Harland Sanders in 1952. The company adopted the abbreviated form of its name in 1991. Starting in April 2007, the company began using its original appellation of Kentucky Fried Chicken again for its signage, packaging and advertisements in the United States as part of a new corporate re-branding program, newer and remodeled restaurants will have the new logo and name while older stores will continue to use the 1991 signage. Additionally, the company continues to use the abbreviation KFC freely in its advertising. Internationally the company is still known as KFC.
KFC primarily sells chicken in form of pieces, wraps, salads and sandwiches. While its primary focus is fried chicken KFC also offers a line of roasted chicken procts, sides and desserts. Outside of North America, KFC offers beef based procts such as burgers or kebabs, pork based procts such as ribs and other regional fare. The popularity and novelty of KFC has led to the general formula of the fried chicken fast-food restaurant being copied by restaurant owners worldwide.